Cross border transaction or international payment is one of the biggest restrictions of trades in Africa. Due to different monetary policies and currencies, carrying out trades between African countries can be very difficult. Social media platforms like Instagram and Facebook created an opportunity for buyers and sellers of products and services in the Africa continent and created a way for them to connect. However, there is still a big problem in cross border payment between buyers and sellers in different countries, this is the reason why Changera is solving the cross border payment. Changera is an international money transfer app that enables cross border transactions between the 54 countries in Africa. This means that African social media vendors can offer their services within Africa and get paid regardless of the country they dwell in. To create a wider reach for vendors, Changera is organising a webinar tagged “Building an International Brand with Changera”.
Building an International Brand with Changera
The event will be held on Zoom and it will take place on the 17th of April 2021. The event is targeted at helping Vendors earn beyond the borders of Africa and vendors can register here.
The guest of the event is Wisdom Bradford, a renowned and seasoned Brand strategist and CEO BradMedia. Wisdom will be taking social media vendors through the hurdles of branding and positioning their brands for international recognition. Why is branding and positioning important you may ask? Every Business executive understands that the impression it leaves on its audience is as important as the product they sell or the problem they are trying to solve. With the right branding strategy, a business can position itself as a reliable and trustworthy source in its chosen industry.
The Webinar will be held on Zoom by 12:00 PM WAT, 17th April 2021 and vendors can register for the event via Eventbrite. The webinar is primarily focused on shining the limelight on Changera as a tool for Instagram and online vendors to earn outside the coffers of Nigeria. Vendors will learn how to build an international brand that will enable them to acquire customers outside Nigeria and earn money across Africa.
Do you know an online vendor that has products that need to go viral across Africa?
Registration Link: Click here to join the Webinar
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